Now that you know how to find organic traffic and how they found you, taiwan telegram data it’s time to ditch the bicycle for a scooter and delve into user behavior. How are organic users navigating through your site? My favorite part of Google Analytics! Head to “Behavior,” then “Behavior Flow” to see how users move through your site. This shows all the different pathways users have taken through your site, from most common to least common. The real value here is seeing if users are navigating your site as intended. You can figure out where and why people are “dropping off” (the red), and use that info to optimize your user funnel.
How are organic users behaving on specific pages?
Go to “Behavior” and then “Site Content” to look at “All Pages,” “Landing Pages” learning where your organic traffic comes from and “Exit Pages.” All Pages will give you a look at all pages visited on your site, anywhere in the user’s flow. Landing Pages will only look at pages people entered on, and Exit Pages focuses exclusively on the pages people exited your site through. If you’re working with limited resources but want to optimize your site for mobile, you can check which pages are specifically visited more via mobile than desktop. For instance, if you’re a brick-and-mortar store, it’s possible that Location pages will have a higher proportion of mobile visits than other pages on your site.
Diagnosing a Sudden Drop-off in Organic Traffic
Motorcycle time: diagnosing a sudden drop in organic traffic. taiwan lead When you’re doing this, make sure you keep an open mind, look everywhere, and play with date ranges to look for changes. For instance, I once found a new client’s drop in traffic was actually a good thing. How? They were a local store in a city with a common name (think: Springfield). It turned out all of their lost traffic was irrelevant traffic to them anyway, because it was lost traffic from other Spring fields far away. That kind of traffic wasn’t helpful to my client’s business, and it wasn’t helpful to users in other cities named Springfield. In this case, you could say Google was correcting itself.