Google developed the EEAT concept to assess the quality of a website’s content. Therefore, search engine optimization experts should incorporate the EEAT concept into every optimization effort. In the following section, we list some SEO measures that can support the EEAT concept.
- High-quality content researched by experts.
- Correct information in the imprint and on the contact page increases trustworthiness.
- Relevant links from other websites can increase authority.
- A clear and fast page ensures that readers stay on it longer and that this page can be classified as trustworthy.
- etc.
Is EEAT a Google ranking factor?
According to Danny Sullivan (founder of Search Engine Land), the EEAT concept is not a direct ranking factor measured by Google. Rather, these telemarketing data are guidelines that overlap with or can even complement search engine optimization. A website that adheres to these EEAT guidelines has a better chance of achieving a good ranking in search results than one that completely ignores them. In this context, it can be said that the EEAT concept does have an influence on Google rankings in terms of SEO.
Tips for implementing the EEAT concept
Now that we’ve clarified what the term EEAT actually means and how these characteristics relate to SEO, the question arises as to what to 4 benefits that ıp telephony in ms teams brings to your company’s communication consider when implementing this concept. It’s important to note that there is no clear procedure, and recommendations for action should always be assessed based on the current state of a website.
Below we provide important tips for implementing the EEAT concept:
1. Transparency towards users
To increase both user and search engine trust, subpages containing information about the author or the company operating the website are whatsapp database brazil extremely important. This signals that the author or website is trustworthy and transparently discloses all important information to its users. The following questions could be helpful when designing pages such as “About Us” or the Legal Notice.
- Who is responsible for the website/content?
- What is the address of the person responsible?
- Are there verifiable references or reviews from other users?