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A view from Guyana: How to achieve the SDGs and drive ambitious climate action?

On the occasion of the start of the United Nations Ocean Conference taking place in Lisbon from June to July , I have decided to write this blog to share a simple and important message: we only have one land and one ocean, and We all have a responsibility to defend our planet, to feed,…

The world’s pension funds manage trillion in assets

Which puts them in a unique position to move the needle, they must move the needle and lead the way. I call on developed countries to fulfill their long-standing promise to provide $ billion annually to help developing countries achieve our common climate goals. We haven’t achieved it yet. It is a question of fairness,…

To shift the tax burden from income to carbon

And from taxpayers to polluters.To make disclosure of climate-related financial risks mandatory. To integrate carbon neutrality into all economic and fiscal policies and decisions. And to promote, finance and implement equitable transition plans. The small island developing States of the world deserve special solidarity. Some face an State to be forced to lower its flag…

Intranet as an internal social network for companies

 The right influencers to collaborate with is crucial for successful social media marketing campaigns. This section discusses strategies for Intranet as an identifying and reaching out to influencers on social media. It covers topics such as influencer research tools, evaluating influencer authenticity, and establishing mutually beneficial partnerships.Social Media Marketing for Travel and Hospitality Business The…

What role does SMS marketing play in brand advocacy and user-generated content?

SMS marketing, or short message service marketing, is the use of text messages to communicate with customers and prospects. It is a highly personal and direct form of communication, and it can be used to achieve a variety of marketing goals, such as: Increasing brand awareness Driving traffic to a website or landing page Promoting…

The customer succeeds, you win

On the Internet, we only look for two things: solutions to our problems and entertainment. Below you will find the entire inbound marketing methodology in a nutshell. It presents the consumer’s journey through the decision-making and purchasing process. The primary stations for the client on this journey are: Realizing the problem Considering possible solutions Making a…