You can generate traffic and send it to WhatsApp from various sources, including paid and free channels. However, it is important to remember that, following WhatsApp’s privacy policy, you as a business cannot contact your audience without their permission or without waiting for them to initiate contact.
So for this particular marketing approach on WhatsApp, we are exploring click-through WhatsApp ads to get users to subscribe quickly.
Click to Chat via WhatsApp Ads: An Alternative to Google Ads
Only Facebook ad types are compatible with Click to WhatsApp ads, such as those hosted on the Facebook platform, Instagram, or the Facebook Audience Network. However, you can also advertise on Google, and other digital ad networks, and promote your business on WhatsApp for free.
Then you use Click to Chat for this: each WhatsApp number has a unique website (deep link). It includes the prepared text, your service number and the website (which can always be customized and contain, for example, command words to launch the chatbot).
We’ve detailed how this works with the “Use a direct link to engage in all digital spaces” link. You can then either use this link naturally in your touchpoints or embed it under any digital ad:
- Signatures for dataset emails and newsletters
- On the home page of your website and publicly known contact information.
- on leaflets, printed advertising, exhibition stands, presentations, etc. using QR codes.
How we can use WhatsApp for business advertising
In addition to advertising marketing for educational institutions: essential tips in WhatsApp chat, you can use WhatsApp to advertise your business by messaging your customers.
Even if you don’t have a WhatsApp advertising account, you can still engage with your audience by chatting with them and letting them know about product updates or special offers.
Small business owners can create catalogs, place QR codes on their products, and encourage customers to send aruba business database purchases via WhatsApp.
You can keep the flow of communication going with these AI-powered intermediaries.
WhatsApp chatbots are a set of pre-written comments that simulate human conversation.