Understand the Customer Journey, optimize company performance and improve customer experience.
Before finalizing the purchase of a product, the customer goes through a journey. During this journey, the points of contact […]
digital marketing
Digital Marketing
digital marketing
Digital transformation and the impacts generated in the industrial sector
Industry has historically been the scene of profound changes that have impacted society. Since the First Industrial Revolution (see more
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Sales Management: what it is, integration with marketing and ways to achieve efficient sales management
There are many tangible points in the studies on marketing and sales. Although they are different areas of a business,
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Lead Generation and the Path to New Opportunities
The Path to New Every marketing professional is always concerned with creating strategies to generate leads. While marketing planning is
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Looking to the future: key technology trends for 2024
Looking to the future In the dynamics of the market, technology has dominated the business world. A recent global survey,
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Relationship between Lean Six Sigma and Customer Satisfaction
Relationship between During the industrial revolutions, some management systems were developed with the most different objectives. If at first
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Technology in marketing and what to expect for 2024
If there is one area that has been closely following technological advances, it is Marketing. Proof of this is the
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Crisis Management: what to do to maintain the company’s good reputation?
In general, companies are concerned about creating incredible memories with their customers. However, no brand wants to run the risk
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4 benefits that IP telephony in MS Teams brings to your company’s communication
Agile and stable communication is one of the main goals of corporations today. This contributes to greater investment in advanced
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Which CSP model is best for me?
Which CSP model Regarding the Microsoft CSP Platform, there are several models that can offer greater stability for companies. Therefore,
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Meet Softline Digital Platform
The Microsoft CSP Platform (short for Cloud Solution Provider Program ) is a solution that aims to manage cloud technology licenses – a trend
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Discover the success story of ConectCar and Total Voice
Discover the success There is nothing better to understand the efficiency of a service than to see it being applied