Instagram now offers the option to include multiple images in one post. You might be thinking, “but you can already do that by using Multi-Image Posts a layout.” You’d be right, but layouts can be limiting.
The Instagram Carousel feature allows you to choose 10 photos that users can swipe through. This eliminates perky posting of a bunch of photos every day.
Helps you offer a more cohesive look at something
— maybe it’s a three course dinner at your restaurant, or the process of soap making at your shop. Whatever you choose to use this feature for, it can be a useful way of providing your Instagram followers with more photos to engage with.
Additional Facebook Ad Features and Tools
Ad breaks have been introduced to investors email lists Facebook’s videos, which allows publishers the opportunity to insert short ads into the videos they upload (or advertisers to pay to get their ads seen on a publisher’s video). New developments have been made for this feature, which you can read more about on Facebook.
According to AdEspresso by Hootsuite, Facebook also plans to bring ad measurement tools that were previously only available to large advertisers to business manager.
“Product Marketing Director for Measurement Scott Shapiro said Facebook will be launching a new area of the Facebook Business Manager called Advanced Measurement, where it will be making Atlas capabilities available in a self-serve way,” AdEspresso reported.
“In the future, the advanced reporting how does advertising work on amazon? capacity will be available to tens of thousands of marketers using Facebook’s ad tools.”
This is an interesting feature to keep an eye out for, especially since it can help you improve the way you deliver ads.
Instagram Story Ads
Instagram has also rolled out a feature called “story ads.” “Ads in stories will let you use targeting, reach and measurement capabilities that make your ads personally. Relevant to the people you want to reach—which is unmatched in a stories experience today,” Instagram reports.
They have also added insights to their phone number thailand stories feature, which will allow you to see how your stories are performing. And if it’s worth it to invest time (and money) into maintaining the feature and creating ads.
While some of these new Facebook and Instagram features are still being rolled out. It is clear to see their potential for businesses — especially those who advertise on these platforms.