Keyword Research Tips
Now that you know the tools Google offers for researching keywords, learn how to use them:
Auto complete
You know when you do a search on Google and a list of suggestions that could complete what you’re typing appears germany telegram data right below ? This auto-complete feature can give you an idea of what people are searching for the most.
But be careful, do this in an anonymous tab on your browser, as this type of tab clears the browser cache and Google will not use your search pattern (as happened in the print, where the text What are leads was suggested ).
Google Related Words
It’s also quite simple, there are search suggestions at the end of the page .
Google understands that if the put email follow up into practice user has reached the end of the search page, it is because he may not have found what he was looking for. This may be because he did not correctly type a term that is related to his need, so it gives suggestions for related terms that have a high search volume .
Google Keyword Planner
The Keyword Planner is a more complete tool and is used for both sponsored link campaigns and for SEO and Content Marketing .
Tip: The 11 Best Keyword Tools!
Enter the , segment them by region, and include negative keywords. These are important so that you are not searched for by them. After all, for example, if you offer in-person courses, you do not need to rank for the term “online”. Then, do your research.
The tool will show you your keywords and several other suggestions that you can also use . In addition, it whatsapp database brazil provides two very valuable pieces of information: search volume and competition.
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Search volume and competition
By the search volume, you can tell how many people are searching for that term and whether it is relevant or not. But be careful, if a lot of people are searching, the competition may also be high . Furthermore, it may indicate that the word is too broad and, therefore, you may attract visitors who are not as qualified as you would like.
Tip: Qualified Lead: Can Marketing Make Sales More Efficient?
Notice if you are getting a lot of visitors to your page, but those visits are not converting or if the dwell time is low, this may mean that you need to review your keywords .
You can check the keywords used by your competitors in the SEMrush tool . By looking at your competitors, you can get a lot of ideas!
See, I told you that you would learn how to research keywords in an uncomplicated way !
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