Before we talk about the courses you can take online about digital marketing, how about using the content published on the Tupiniquim blog as an introduction to the topic? Check out 3 recommended posts from our blog about the basics of digital marketing:
1. Content Marketing
In the article “ What is Content Marketing? Learn How to Convert Customers into Fans ”, you will learn about the importance of producing content that is useful and informative to solve the problems and needs of your potential customers.
By creating and frequently sharing valuable content, the company establishes an organic relationship czech republic phone number library the target audience and presents its products and services in a more spontaneous and natural way.
2. SEO
The set of SEO (Search Engine Optimization) techniques helps you increase the reach and exposure of the content produced through the use of the most searched keywords in relation to a given topic and, mainly, to improve the company’s positioning in search engines such as Google .
This is what you will learn in more detail when you read the post “ What is SEO? Learn how to reach the top of Google with this digital marketing technique! ”, in addition to better understanding how search engines and Google algorithms work .
3. Paid Traffic
In addition to creating educational content that reaches your target audience, your company enhancing customer retention with push notifications also drive potential customers to your e-commerce site by displaying advertisements in search results and social media feeds.
This is the concept of paid traffic: visitors arrive at your e-commerce site after clicking on advertisements related to ao lists searches and with the help of potential customer segmentation. We explain paid traffic in more detail in “ Paid Traffic: What Is It and How Does It Work? ”.
3 videos about digital marketing from the tupiniquim channel on youtube
3 videos about digital marketing from Tupiniquim’s YouTube channel
Did you know that Agência Tupiniquim also produces content for YouTube? Well, if you prefer to watch videos, you can learn more about digital marketing on our channel on the platform.